Actress Nivetha Pethuraj had last acted in Tamil in the Vijay Antony starrer Thimiru Pudichavan, and had later acted in two Telugu movies Brochevarevarura and Chitralahari. Both the movies turned out to be hits at the box office and she is ready with her next Telugu movie.

Nivetha Pethuraj had bagged an important role in Allu Arjun's next movie Ala Vaikunthapuramulo directed by Trivikram, and this movie also stars Pooja Hegde, Tabu, Jayaram, Navdeep, Sushanth and is announced to be releasing on January 12, 2020.

Now a song from the movie has shattered the record of Dhanush's chartbuster Rowdy baby song. Recently, the song Ramuloo Ramula from the movie, composed by SS Thaman was released, and this song featuring Nivetha Pethuraj got 83 lakhs views in 24 hours, surpassing the 70 lakhs views of Rowdy Baby. However, it has failed to beat Bigil's Singapenne's record of 5 lakhs likes in 18 hours.