The First Look of Akhil's 3rd film, whose title is not yet official, will be unveiled on Sept 19. "Are you ready? We are!!! The countdown begins!" a buoyant Akkineni hero has said. The time is 4 PM.

Directed by Venky Atluri ('Tholi Prema' fame), it's produced as Production No. 25 by Sri Venkateswara Cine Chitra LLP. Shot, among other locations, in London, the film has Nidhi Aggerwal as the heroine. 'Mr. Majnu' is the film's speculated title.

Music is by the happening SS Thaman. George C Williams, who cranked the camera for 'Tholi Prema', is working on the film. Naveen Nooli is the editor. Additional story and chief associate direction are by Satish Chandra. Venky Atluri has penned the story, screenplay, and dialogues. This one is expected to be a December second-half release.