ZEE5 original series Ayali creates waves in Tamil cinema on International Education Day!
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On International Education Day, ZEE5's Tamil original series 'Ayali' - is creating waves in Tamil cinema. The Tamil film industry, media and audience are expressing their love for this web series. ZEE5, India's largest leading OTT streaming platform, is premiering its next Tamil original series 'Ayali' on 26th January 2023.
The series revolves around the life of a young woman named Tamil Selvi, and her struggle against the norms of the society around her and its beliefs. The ZEE5 platform organized various screenings of the series for viewers across Tamil Nadu on the occasion of National Girl Child Day and International Education Day.
This upcoming series has received huge appreciation from the film fraternity and audiences alike. Many celebrities including Dulquer Salmaan, Vijay Sethupathi, directors Venkat Prabhu, Mitran R Jawahar, and Prashanth are talking about this series and praising it on Twitter. Ayali is produced by S. Kushmavathy's Estrella Stories and directed by Muthukumar.
The 8-episode series stars Abhi Nakshatra, Anumol, Aruvi Madan, Linga and Singampuli in lead roles. Ayali is a social awareness story about a young girl who dreams of becoming a doctor. The story revolves around the customs of the Veerappannai village and the practice of marrying off girls as soon as they reach puberty. It is believed by the villagers that if this practice is not followed, Ayali Devi will get angry and curse the villagers.
Breaking ancient beliefs and customs, a young woman fights against all odds to achieve her goal of becoming a doctor. Lakshmi Priya, Smruti Venkat and Bhagvathi Perumal are in cameo appearances. With a stellar star cast, social message and an entertaining storyline, Aayali is slated to premiere on ZEE5 on January 26 in Tamil and Telugu. Get ready to watch 'Aayali' exclusively on Zee5 from 26th January!
Manish Kalra, the Chief Commercial Officer of ZEE5 India said, “On the occasion of International Education Day, we are delighted to launch the series 'Ayali' on Zee5 with an inspiring story that focuses on the importance of educating the girl child in Indian society. The series highlights the importance of education by showing the struggles and achievements of a strong woman. We organized several screenings in Tamil Nadu as well and the web series has been well-received by critics and the Tamil cinema industry alike. With 'Ayali', we are excited to bring engaging stories to our audience and entertain them."
ZEE5 Entertainment's South Chief Cluster Officer Mr. Siju Prabhakaran said, “We are delighted that 'Ayali' has received such an amazing reception even before it has been streamed on Zee5. Bringing to the fore issues related to women empowerment and girl child education, Aayali is a relevant story for today's society, breaking myths and old customs as entertainment. Hence, we organized a special screening for a specific segment of our audience during National Girl Child Day and International Education Day. The response from the cine industry and audience has been very encouraging and we plan to present more engaging and path-breaking stories at Zee5 in the coming year."
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