Look at the staggering music records of Thalaivar’s ‘Kabali’

The Superstar magic powered Kabali’s teaser to garner over 22 million views on YouTube and now the soundtrack of the film is also setting the charts on fire all over. Music Director Santhosh Narayanan has delivered a blockbuster album, which has been devoured by the Superstar’s fans.

Within just a week, the album has broken several records on digital media having received raving reviews from fans, with the majority of views coming from India, Malaysia, Singapore, USA, UAE and UK.

Under just a week, the lyric videos have received a whopping 10 million (and counting) views on YouTube, which has never been seen before, with the highlight of the album ‘Neruppu Da’, nearing 4 million views.

The 35 second teaser of the song, which was released day before yesterday, has received an astounding 2,957,066 views and also the number one hit on other audio streaming platforms like doopaadoo, saavn, gaana, wynk and hungama gaining over a million hits on each.

On the day of release, the soundtrack became the #1 Top Selling album on iTunes India, Singa-pore, Malaysia, Armenia and Sri Lanka; ‘Neruppu Da’ being the #1 Track in India, Singapore, Ma-laysia and Sri Lanka. Think Music has released the audio and this is the third consecutive collaboration with Kalaipuli S Thanu.

The album has also taken Twitter and Facebook by storm, as ardent fans celebrate their favourite star and share it relentlessly with friends and family on social media. There’s good music. There’s great music. Then there’s Superstar’s music.