‘Sridevi Soda Center’ becomes a massive hit on ZEE5

ZEE5 is the one platform that brings out a variety of entertainment formats: web series, direct-to-digital releases, original movies, digital releases. It has been dishing out content for the entertainment of worldwide viewership in various languages: from Hindi to Telugu, Tamil, Kannada, Malayalam, Marathi, Bengali to Gujarati. ZEE5 is just a click away on a mobile, tablet, desktop, laptop — be it in a lockdown or otherwise. From last year’s ‘Amrutha Ramam’, ’47 Days’ and ‘Meka Suri’ to this year’s ‘Battala Ramaswamy Biopic, ‘NET’ and the most recent ‘Alanti Sitralu’, ZEE5 has given us a number of direct-to-digital releases. ZEE5 has been offering a unique sort of content.

‘Sridevi Soda Center’, starring Sudheer Babu and Anandhi in lead roles, is directed by Karuna Kumar. Produced by Vijay Chilla and Sashi Devireddy, it is a critically-acclaimed movie. As a Diwali gift, it started streaming on ZEE5 early this month. The movie has received an amazing response.

How far does an honour-obsessed father go? What kind of ordeals does a man, who falls in love with a woman from a different caste, face? These issues have been portrayed in ‘Sridevi Soda Center’ in a moving fashion. Critics and audiences lauded it as a great feature film wherein honour is a key theme. On ZEE5, the film has reached a wide section of audiences. Not just in the Telugu States, audiences worldwide have immensely loved the movie, which has also been promoted widely on social media. After its OTT release, a success meet was also held and the crowds jostled to click selfies with Sudheer Babu and others.

The movie has become so humongous a hit that it has clocked 50 million streaming minutes in just 7 days. To congratulate the team of the film, Superstar Mahesh Babu has released a poster.

The film has become this big a hit only because its post-theatrical digital release has happened on India’s No. 1 OTT platform ZEE5, the team of ‘Sridevi Soda Center’ said.

Starring Sudheer Babu and Anandhi in lead roles, the film also features Pavel Navageethan, VK Naresh, Raghu Babu, Ajay, Sathyam Rajesh, Harsha Vardhan, Saptagiri, Kalyani Raju, Rohini, Sneha Gupta, Rohini, and others.