Nandamuri Balakrishna is fire himself in the Trailer for 'Ruler', a film whose demonic villain tortures Telugus, only to be told about everything that is great about Telugu men, Telugu women, Telugu language, Telugu culture, Telugu cuisine, Telugu film industry (perhaps) in the film.

There is this element of farm distress and we hope it goes beyond platitudes.

There are too many montage shots in the Trailer. Bhumika is busy giving reaction shots, Balayya Babu changes into styles (bearable or otherwise), Prakash Raj has a positive role, etc.

Director KS Ravikumar may well have a story for the film, but what are the bets that it's not an outdated one?

With music by Chirantan Bhatt, this one has Sonal Chauhan and Vedhika as heroines.

Jayasudha is part of the cast. Ram Prasad is taking care of cinematography. The story is by Paruchuri Murali.

The big-ticket film will hit the screens on December 20.