Mahesh Babu’s AMB Cinemas Brings IMAX Experience to Hyderabad
June 1, 2026 Published by rajeshe092eb6a68
AMB Cinemas, one of South India’s most premium multiplex brands, is all set to introduce an IMAX screen at its upcoming property, AMB Classic Victory in Hyderabad, bringing a world-class cinematic experience to movie lovers in the Telugu states.
A joint venture between Superstar Mahesh Babu and the Asian Group, led by Suniel Narang and Bharat Narang, AMB Cinemas has consistently set new benchmarks in exhibition technology. The brand has been at the forefront of innovation, introducing South India’s first Dolby Cinema screen and one of Hyderabad’s earliest HDR by Barco screens, redefining the movie-going experience for audiences.
Taking this legacy forward, the Asian Group has now joined hands with Mahesh Babu, Venkatesh Daggubati, and Rana Daggubati to bring the only IMAX screen in the Telugu-speaking states to AMB Classic Victory.
The upcoming multiplex is being developed on the iconic grounds of the historic Sudarshan 70mm Theatre, a venue that occupies a special place in the history of Telugu cinema. For decades, the theatre has been a witness to several landmark film releases and memorable celebrations by movie fans. With the launch of AMB Classic Victory, the legacy of this iconic location is set to continue in a modern and technologically advanced form.
The addition of an IMAX screen marks a significant milestone for cinema exhibition in the Telugu states, offering audiences access to one of the world’s most immersive and premium large-format viewing experiences. Known for its larger screens, crystal-clear visuals, and enhanced sound technology, IMAX is regarded as one of the most sought-after theatrical formats globally.
Combining the rich heritage of Sudarshan 70mm with cutting-edge exhibition technology, AMB Classic Victory aims to become a landmark entertainment destination in Hyderabad. The multiplex is scheduled to open soon, promising movie lovers a new benchmark in premium cinema viewing.
