Zee5 thanks Hyderabadis for showing HanuMan power
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ZEE5 Global has recently celebrated the remarkable success of "HanuMan" on its platform. Following a successful theatrical run, this epic adventure directed by Prasanth Varma and starring Teja Sajja continues to dazzle audiences on ZEE5 Global. On its debut, "HanuMan" emerged as the second-largest Telugu movie premiere on the platform, trailing only behind the monumental success of "RRR." It also claimed the title of the second-largest opener across all movies this year, following 'Sam Bahadur.'
The popularity of this Telugu superhero blockbuster has led to a surge in overall Telugu content viewership on ZEE5 Global. Concurrently, other key titles such as 'RRR,' 'Bimbisara,' 'Bangaraju,' and 'Kartikeya 2' have experienced a notable increase in viewership, with Telugu consistently ranking among the platform's top three consumed languages. Despite its modest initial budget, 'HanuMan' has achieved global success, trending on ZEE5 Global in key markets such as the USA, UK, UAE, Canada, and Australia.
Since its debut, "HanuMan" has accounted for nearly 60% of the platform's subscriptions from the US alone. This superhero epic, which dominated the 2024 box office, has seamlessly transitioned its success to the digital realm, breaking streaming records on ZEE5. The film amassed a staggering 306 million viewing minutes, cementing its status as a cultural phenomenon. Currently trending globally at number one, ZEE5 expressed gratitude to all movie enthusiasts and residents of Hyderabad for embracing the power of Hanuman, effectively becoming Hanumans themselves.
In a social media post, ZEE5 shared, "Hyderabad residents have transformed into Superman 'Hanu-Man' with their devotion. Watch the Pan Indian blockbuster 'Hanu-Maan' on ZEE5 now." Featuring an ensemble cast including Teja Sajja, Niranjan Reddy, Amritha Aiyer, Varalaxmi Sarathkumar, Vinay Rai, and Gowra Hari, "HanuMan" brings to life a captivating tapestry of characters and emotions, seamlessly blending mythology, action, and drama into an immersive cinematic experience.
Buoyed by the success of "HanuMan," the announcement of 'Jai Hanuman' as a sequel swiftly followed, underscoring a serious commitment to its development. Unlike mere announcements, tangible progress is evident, with the script completed and pre-production activities underway.
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Devan Karthik
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