ZEE5 sets a world record and releases film with Indian Sign Language interpretation!
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ZEE5, India’s largest home-grown video streaming platform, sets a world record (with International Book of Records) and becomes the first OTT platform to release a Bollywood commercial film with Indian Sign Language (ISL) interpretation, making it accessible for deaf people. The ISL interpretation for ‘The Kashmir Files’ was carried out by ISH News, which is the One-Stop News and Awareness channel for the 18 million deaf people in India*.
After its record-breaking performance at the box office, The Kashmir Files is now set to premiere on ZEE5 on 13th May in Hindi, Tamil, Telugu, Kannada and Indian Sign Language. Marking this initiative, ZEE5 organised a special screening of ‘The Kashmir Files’ in Indian Sign Language and saw a turnaround of 500 people with a hearing impairment. The special screening was graced by the Director, Vivek Agnihotri along with his wife and actor, Pallavi Joshi and actor, Darshan Kumaar.
Director Vivek Agnihotri said, “We are glad that The Kashmir Files reached out to and resonated with so many people across the world and now with ZEE5’s one-of-a-kind move, the movie will be accessible not only in Hindi, Tamil, Telugu and Kannada but also in Indian Sign Language. This is a story which must be told, and I am glad that ZEE5 is helping us do that with their reach and network”.
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Aarna Janani
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