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Why Katrina and not Ash?

  • IndiaGlitz, [Friday,August 08 2008]
‘ Katrina Kaif - New Brand
Ambassador Of Nakshatra’ Gallery

Katrina is the hot favorite in the endorsement circle. She is one of the highest paid actresses that represent very high profile brands. Katrina Kaif's major endorsements are Kodak, Slice, Spice Telecom, Veet Hair removal,Dyna, Godrej, Idea etc.

And right now Katrina Kaif has been signed to endorse one of the most prestigious Jewellery brands, 'Nakshatra'.

An official of Nakshatra clarifies, Nakshatra was launched in India in 2000 with Ashwarya Rai as the brand ambassador. Both Aishwarya and Nakshatra grew to unparalleled heights in a span of eight years. Earlier this year the Gitanjali Group took over Nakshatra. We will now nurture Nakshatra into an International luxury brand.

Nakshatra symbolizes classic qualities of beauty, radiance, immortality and power. At the time of deciding on the new brand ambassador we were looking at a celebrity with a mass local following and an International appeal.

We at Gitanjali believe that Katrina is the ideal brand ambassador to take the brand into the next level. It is unethical to discuss the commercial deal and strongly believe that this will be a mutually fulfilling relationship for both of us.

Katrina Kaif is increasingly considered as a lucky mascot for the banners as well as the brand she endorses. No wonder, KAT IS QUEEN!!

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