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Why female powered 'Wonder Woman' is such a phenomenal hit

Friday, July 7, 2017 • Malayalam Comments
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The female powered 'Wonder Woman' directed by Patty Jenkins and starring Gal Gadot in the titular role has so far grossed 356.7 million dollars in 34 days domestically and has brought in another 400 million worldwide. Movie a marketing data analytical company has provided data that explains the phenomenal success of the film.

It has been revealed that while in the US a super hero movie attracts 62% male and 38 % female audiences, 'Wonder Woman' has had 44% attendance by female moviegoers. The footfalls had grown steady after the good opening as more 50 plus people went to the shows after good reviews and positive word of mouth. Rare movie goers who only watch four movies in a year also patronized 'Wonder Woman' contributing 22 percent.

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