When it comes to media, one had better watched his words. First it was Kajal, and now, rather unlike him, Vikram has taken his turn to get his head into a cup full of controversy. When interviewed by The Hindustan Times, he was asked that why no other South Indian actor except Kamal Hassan has been able to make it big up North, unlike the heroines' trend. Vikram replied "Kamal Haasan had Ek Duuje Ke Liye (1981), which was the biggest hit that year. Then he had Saagar (1985). After that he hasn't done anything. It’s not easy to leave your business down south. You get paid a lot in the south. Here you have to start from scratch. For girls it’s different as they do their PR well. Look at Rana Daggubati. He started in the Telugu industry and came to Bollywood but he hadn't made any headway in the south. Now he’s not bothered about the Telugu industry. To work in Bollywood, I have to leave everything and come here. I am doing a film for director Shankar, which is being made at a budget of 145 crore rupees and I can’t just leave that."

Sure as hell, this rubbed Rana the wrong way and he tweeted to Vikram "Dear Mr.Vikram I see you quote me and my directions in quite a few media interactions of yours recently. It is best if you focus on your career that isn't headed in the right direction with close to 10 odd disasters in your kitty. I'm barely 2 1/2yrs old as an actor and you are almost close to 25yrs. Stay put on urs [sic] as I am on mine ;) not take anything away [sic] still a huge fan of few of your films"

What's it with controversies and Indian cinema this year? There's already too many of them in under two months!