Ironically at an event on Wednesday meant to promote 'Srivalli', its writer-director K Vijayendra Prasad was actually apologizing to the film's producers for not giving his best, unlike the others who had worked on the erotic thriller. If he felt he was not up to the mark and his output thus got affected, it's paradoxical that he was there to promote the very sub-par product.

Released on Sept 15, the film from the writer of 'Baahubali' actually shocked many for its half-baked hodgepodge characteristics. If the critics panned it, the audiences were unsparing, too.

As per his own statement, Prasad is gearing up to announce two projects (a Telugu one and a Hindi one) this festive season. He is also penning an extension to the story of 'Mudhalvan' ('Oke Okkadu' in Telugu) and also of 'Rowdy Rathore' - both for Bollywood.