It's known that Vijay Deverakonda last year launched his own production house.  Named 'King Of The Hill', the banner is yet to bankroll its first venture.

As per an English-language daily, the 'Geetha Govindam' and 'Taxiwaala' actor has zeroed in on Anasuya Bharadwaj to play the female lead of his soon-to-be-launched production venture. The 'Rangasthalam' actress has accepted the well-written role as it offers her enough scope for performance, says a source.  Her immediate next is 'Yatra', the YSR biopic.  

Deverakonda's film will have his 'Pelli Choopulu' director Tharun Bhascker playing the male lead.  So, the filmmaker who made the 'Arjun Reddy' actor a notable name among the audience will be the hero of his first full-fledged film.

More details regarding the project are yet to be known.