Now there is more reason to watch 'Arrambam'! While fans are enthralled by a classy 'thala' Diwali, there is extra good news, as the teaser of Ajith's next 'Veeram', is to be launched next weekend. Sources say that this first look teaser will be run on screens that run 'Arrambam'. Directed by Siva of 'Siruthai' fame and produced by Vijaya Productions, Boopathy Raja's story is pacing up with each schedule, to wrap up and roll out in all grandeur for Pongal 2014.

With Ajith and Tamannah in the lead, Vetri behind the lens, Kasi Viswanathan on editing and Devi Sri Prasad composing the music, 'Veeram' is gearing up amidst a sea of expectations, especially after the impressive success of 'Arrambam'. And this Pongal, it is going to be stiff competition, as Ilayathalapathy Vijay's 'Jilla' will be released on the same day as Thala's 'Veeram', adding more flavour to audience's anxiety.