One of the most shocking things about 'Saaho' is that the action thriller has failed to make the grade in the US despite ruling high in the Gulf countries. This was unexpected, given that big-ticket Telugu films have always seen the US as the most rewarding of all the Overseas markets.

What might be the biggest short-term consequence of the 'Saaho' shocker? 'Sye Raa Narasimha Reddy' is expected to be affected. "Note that 'Sye Raa' is the next big thing to come from Tollywood. Had 'Saaho' thrown up super-big figures in the first weekend, it would have boosted the prospects of the Chiranjeevi movie, whose budget is up to Rs 200 Cr. Ram Charan would have laughed his way to the bank by clinching a lucrative deal with a distribution company. With 'Saaho' under-performing in the US, expect the unexpected," says a source.

To be released on October 2, 'Sye Raa' recently earned Rs 30 Cr by selling off Nizam area's rights.