Thalapathy Vijay`s first look and title Mersal` released last evening at 6pm have had social media buzzing with the event trending number one in Chennai and India and amongst the top five in the world. The Thalapathy fans have ensured that poster broke all records as a tribute to their idol`s 43rd birthday.

Thala Ajith`s Vivegam` first look poster tweeted by director Siruthai Siva has garnered 55 thousand likes and 31 thousand retweets so far on twitter which is the leader among Tamil films so far. Within twenty hours since the Mersal` first look poster with title release from Vijay`s twitter account a staggering 69 thousand likes and 40 thousand retweets have been garnered. Looks like Mersal` will reach unattainable heights in the coming days.