SRK's new Pepsi ad fails to impress

  • IndiaGlitz, [Tuesday,September 20 2005]

A Coke or a Pepsi advertisement is always seen with a keen interest. And if it has stars like Aamir Khan, Shahrukh Khan, Aishwarya Rai or Hrithik Roshan, magnifying glasses are out in full force.

The same has happened with SRK's latest ad for Pepsi that released last weekend on the small screen. The script of this 1 minute long ad has SRK as a snake charmer who does tricks with his 'been' in a fantasy world castle. He uses his 'been' to play the latest signature tune of 'Oye Babli' and such is it's effect that all the coke bottles start moving in a row just like a snake would. So far, no excitement is generated with things falling flat.

Towards the end even a young female who was seeing SRK's tricks is hardly impressed [along with the viewers] and comments that it was nothing great, to which SRK starts playing his 'been' again. This time around the centre of attraction for all the action is the female herself as her T-shirt bearing a Pepsi bottle print starts swirling, and this is where the ad ends!

Hardly exciting, one is surprised to see this as one of the weakest advertisements that have SRK starring in it.