South Indian International Movie Awards (SIIMA), which celebrates the best cinematic talent from Telugu, Tamil, Kannada, and Malayalam industries, is going to have its 7th edition.

"The seventh edition of SIIMA will be held in Dubai on September 7th and 8th with a touch of glitz and glamour," the organizers say in a statement.

SIIMA had hosted its previous editions in twice in Dubai, once each in Sharjah, Malaysia, Singapore, and Abu Dhabi. "The grand gala evening will witness a galaxy of stars walking the Red Carpet and an evening filled with felicitations celebrating talents from different crafts of South India," the statement says.

"Leading fashion retail store, Pantaloons has been signed as the title sponsor of SIIMA powered by Himalaya Face Wash," the organizers inform.