Sivakarthikeyan has turned producer for a new movie to be directed by his close freind Arunraja Kamaraj which deals with women's cricket.  The new banner that he has started is Sivakarthikeyan Productions.  It has long been rumored that Siva is behind 24 AM Studios but the new announcement which has been made by R.D. Raja himself would put to rest such speculations.

The as yet untitled Sivakarthikeyan's first production will have Sathyaraj, Aishwarya Rajesh and Darshan in lead roles and the shooting has already begun in Lalgudi today morning (19/2/2018). 

Here is what Sivakarthikeyan had to say about his new avatar "Film industry had given me the name and the fame. I owe a lot to the industry. I feel it is my responsibility to help my friends realise their dreams, the friends who have stood beside me through thick and thin, we have always shared the same dream of  achievement and glory.  Arunraja Kamaraj is very talented and he had shown glimpse of promise as a director  when he was a student itself. When he narrated this script to me I was able to connect myself as I also hail from a middle class family. The dreams and ambitions of the lead role is the fulcrum of the movie. Sathyaraj sir plays the doting father while Aishwarya Rajesh plays the the protagonist role. Ilavarasu sir and Rama play the supporting roles. There is an other interesting role that needed a handsome talented youngster, and the search ended with Darshan who plays that role and incidentally he happens to be my close associate too.  The DOP is Dinesh Krishnan, Music director is Dhibu Ninan Thomas, Editor is Antony L Ruben, Lalgudi N Ilayaraja is the production Designer. Pallavi Singh mantles the responsibility of designing the costumes and Vinci Raj is the publicity designer. With the amalgamation of this best team  I am very confident of delivering a film that is rich in content and values. We have initiated the shooting with a pooja in Lalgudi at Trichy district today. Myself, Arunraja Kamaraj and Dhibu, we all studied in the same college and hail from the same city. And this makes the choice of location for the first day shoot very important . At this juncture I would like to thank the media friends, my well wishers and above all my fans who were very supportive in my travel so far. I solicit the same support and love in this new venture of mine and forever too ". We wish Sivakarthikeyan the very best in his new endeavour.