Silambarasan’s Silambattam is formally launched today (Dec 7) at AVM studios. The movie will see a new Silambarasan donning the role of a temple priest.

It is surprising to note that, Simbu, with the image of playboy, playing such a sober character. But Silambarasan has a reason. "When you are so young, you can attract many, especially youngsters, by playing negative characters. But, as you grow and get recognized by all, you have to be careful in choosing your roles. So I have chosen to act in the roles that would attract everyone", said Silambarasan in the press meet that followed the launch function.

But don’t jump to the conclusion that Silambattam would be a sober film. It has its share of thrilling actions and enticing romance, clarifies Silambarasan.

The movie has two heroines. One is Sanna Khan, a model from Mumbai. Other heroine is yet to be finalized.

Saravanan, who has been handling the camera for many acclaimed directors like Vikraman and Suresh Krishana, is donning a different role in the film. He wields the megaphone for the film.

Simbu is all praise for the director. "When stunt master Kanal Kannan asked me to hear the story that Saravanan had in his mind, I was quite skeptical. But after hearing the story I was very much impressed. The way he narrated the story was stylish", says Silambarasan.

The hero, who is also a director, has assured that he would not interfere in the director’s job.

Surprisingly, Saravanan is not doing the cinematography for his movie. His friend and long time colleague Mathi is handling the camera. "I want to fully concentrate in the movie", says Saravanan.

The backdrop of Silambaattam will be both village and city. The movie will have John Vijay (‘Oram Po’ fame) playing the villain.