Speaking at an event of the upcoming film 'Husharu', Dil Raju made a curious speech. Much to his surprise, he discovered that the film's poster says that the male lead prefers bad over good in the movie.   The famous 'See good, talk good and do good' dictum is turned on its head by the poster.

"When I want to encourage only positive-minded films, this poster has caught me by surprise.  Nowadays, the audience too wants to watch films that promote the bad. Perhaps, I too should start encouraging lip locks and all in my films," Dil Raju remarked with a not-so-serious expression on his face.  

This statement from Tollywood's most-happening producer comes in the context of 'Srinivasa Kalyanam' flopping and 'RX 100' becoming a blockbuster.  While the former was about the importance of a well-conducted marriage (that is a key institution in our society), the latter was a bold drama that had sex scenes.