After back to back super hits 'Eetti' and 'Kanithan' young and energetic actor Atharvaa Murali has launched his own production company Kiick Ass Entertainment and is currently producing the film 'Semma Boha Aagadha'  in which he plays the lead role along with Mishti Chakraborty who makes her Tamil debut with this film and Anaika Soti of 'Kaaviya Thalaivan' fame.

The film is being directed by Badri Venkatesh, the director of Atharvaa's debut film 'Baana Kathadi'. Yuvan Shankar Raja is rendering the musical score while Gopi Amarnath is taking care of the cinematography.

The supporting cast includes veterans like John Vijay, Karunakaran, M.S.Bhaskar and Mano Bala The director has revealed that contrary to the title, Atharvaa is a teetotaler in the film and the film does not endorse drinking. However the film will have a really interesting script and Atharvaa is extremely kicked about this project.

The shooting of the film is in its final stages and the team is looking forward to release the film July or August 2016.