close
Choose your channels
Bollywood » Cinema News » 'Satyagraha' hangs on during weekdays

'Satyagraha' hangs on during weekdays

Friday, September 6, 2013 • Hindi Comments
#Ajay Devgan
Listen to article
--:-- / --:--
1x
This is a beta feature and we would love to hear your feedback?
Send us your feedback to audioarticles@vaarta.com
'Satyagraha' has done decent business at the box office. After a good weekend, it hung on through the weekdays and brought home more moolah. In the process, it managed to cross the 50 crore mark and also managed to surpass the 54 crore first week total of 'Raajneeti'. Standing at 55 crore, the film has now enjoyed the highest ever opening week collections for a Prakash Jha film.

A lot has been said and written about the budget of the film with some obscenely high numbers being thrown around. However, the production cost here is in the range of 50-55 crore (excluding the print & publicity cost) which means eventually this multi starrer is a plus outing for all involved. Of course no one was expecting 'Satyagraha' to be a 100 crore affair, considering the fact that till date only one non-masala film, 'Barfi!', has managed this feat.
Yes, expectations had gone further up due to good escalation in footfalls over the weekend, all thanks to some intensive and sustained marketing and promotion. Though there wasn't a revolution in the offering, the film hung on at select centres, especially multiplexes, which resulted in over 3 crores coming in every day. However, with two major films releasing every week now, it would be interesting to see the kind of distance that it would eventually cover.

Follow us on Google News and stay updated with the latest!   

Comments

Welcome to IndiaGlitz comments! Please keep conversations courteous and relevant to the topic. To ensure productive and respectful discussions, you may see comments from our Community Managers, marked with an "IndiaGlitz Staff" label. For more details, refer to our community guidelines.
settings
Login to post comment
Cancel
Comment

Headlines

Vir Das: Birthday Special Vir Das: Birthday Special
FASHION: Yami Gautam's amazing fashion that will leave you inspired FASHION: Yami Gautam's amazing fashion that will leave you inspired
Sonam Kapoor takes RISK at Cannes Sonam Kapoor takes RISK at Cannes
Bollywood artists who are making global impression silently Bollywood artists who are making global impression silently
FASHION: Saqib Saleem gives perfect men's style goals for 'Dobaara' promotions FASHION: Saqib Saleem gives perfect men's style goals for 'Dobaara' promotions
Tiger Shroff will inspire you to try these BEACH WORKOUTS Tiger Shroff will inspire you to try these BEACH WORKOUTS
Aishwarya Rai Bachchan turns Desi Cindrella at Cannes red carpet Aishwarya Rai Bachchan turns Desi Cindrella at Cannes red carpet
Deepika paints Cannes Green on Day Two Deepika paints Cannes Green on Day Two
FASHION: Shraddha Kapoor's COOL style statements which you can flaunt this summer FASHION: Shraddha Kapoor's COOL style statements which you can flaunt this summer
WOW Deepika slays it at Cannes red carpet WOW Deepika slays it at Cannes red carpet
'Piku' turns TWO! A Recap 'Piku' turns TWO! A Recap
Prabhas defines Sexy! HERE'S HOW! Prabhas defines Sexy! HERE'S HOW!