'Radhe Shyam' is all set to hit the screens on March 11. Prabhas, Pooja Hegde and the rest of the core team of the period romance will kick off the film's promotions in Mumbai very soon. Starting the first week of March, promotions will be buzzing and bristling.

The news is that the run-time of the Radha Krishna Kumar directorial has been locked. The south Indian versions are 2 hours 18 minutes long. The Hindi version is just two minutes longer.

For a movie whose story has got an epic scale, the running time is unarguably reasonable. Usually, big-ticket films these days are running into 2 hours 30 minutes or more.

Meanwhile, on Friday, UV Creations unveiled the video version of 'Ee Raathale'. Shot on the lead pair and written by Krishna Kanth, the song comes with excellent visuals.

The film's music is by Justin Prabhakaran for the south Indian versions. Everyone is eagerly waiting to catch the expensive romantic drama.