Pawan Kalyan's 25th film and 'Bharat Ane Nenu' are going to skyrocket in terms of their pre-release business.

There has been an unprecedented craze in the business circles for these films, especially because Trivikram Srinivas and Koratala Siva, respectively, are directing the movies.

Between them, the Jan 2018 releases are set to do a pre-release business of more than Rs. 260 Cr. This includes satellite rights.

Between the Telugu version's satellite rights (Rs. 21 Cr) and that of the dubbed Hindi version (Rs. 11 Cr), #PSPK25 has already mopped up Rs. 32 Cr. And Ceded area's rights have fetched the producer Rs. 16 Cr.

On the other hand, 'BAN' is said to have been offered Rs. 120 Cr in theatrical rights, including Overseas, by different players. This is before the release of 'SPYder', post whose success, the deals may get even more attractive.