Director Bobby, speaking at the audio release function of 'Jai Lava Kusa', said that he is proud to have witnessed the acting talent of NTR directly while directing the movie.

"I had been hearing about how NTR garu feels like a dream on the sets. I got to witness his variations and performance finally. Since he has played three roles, this is like my third film with him! He would throw up a surprise every single day. He elevated the script in such a way that it was many times better when he did it," Bobby said.

He thanked Kona Venkat for being a constant support. He also thanked his friend Chakri, who has been his creative collaborator since the days of 'Power'. "When I narrated the interval bang, Devi Sri Prasad started mumbling 'Asura.. Asura'. You all know how big a hit it has become. This is the kind of film for which the BGM is very important. And DSP has cracked it," he said.