The Public Relations field is a very important part of the film industry as it is the public relations officers who serve as the bridge between the producers and actors, the film and the media and finally the film and the audiences. Yuvaraj is a rising young talent in the field who started his career as an assistant PRO in Thalapathy Vijay's 'Puli' and is currently one of the go-to men for the producers.

Yuvaraj has chaperoned successful films such as 'Iru Mugan', 'Hara Hara Mahadevaki', 'Tik Tik Tik' and 'Sindhubaadh'. What is more, is that the 29-year-old has contested the PRO Union elections and has been elected the Treasurer and he is the youngest ever to have held the posting. Yuvaraj is currently working as the PRO for many big-budget and big star films and is continuing to make huge strides in the industry.