Directed by Vijayabhaskar Reddy and produced by Achireddy on the banner of Max India Pvt Ltd, ‘Prema Kavali’ was released recently and is running with houseful crowds.

In order to promote the film, one of the songs in the film was translated into English. The original Telugu song goes like ‘Manasanta Mukkalu Chesee…’ was translated as ‘Hearts Blows Away….’.

Popular music director and director of yesteryears, SV Krishna Reddy inaugurated the song on the YouTube recently.

Speaking on the occasion Saikumar says, ‘Love and music are universal subjects. Our film is attracting the youth very much. In order to attract more and more youth, we got the English song for promotion on the YouTube at international level. This kind of experiment is being done for the first time in Telugu. Steve penned the song and Clinton rendered it.’

SV Krishna Reddy complimented Anoop Rubens for the new wave experiment and says, ‘Anup chose the best singer and best lyric writer for doing this experiment. More and more such surprises could be seen in future from this banner in the Tollywood’.

Anup says, ‘There is a common phenomenon to translate English songs into Telugu. But for the first time, we reversed this process. This idea came from Venkat and I did not even dream of it. I wish the English song too would get a good respone.’

Listen to Prema Kavali Songs on Raaga.com

Watch Trailers: Prema Kavali