Prabhas' long-time partners Vamshi and Pramod, who co-own UV Creations, came in for harsh criticism from Netizens on Monday after the first song from 'Radhe Shyam' was not released at the promised time. The song's release was deferred and it was not clear whether it would be released by night. The melody eventually dropped before 9 PM, but by then UV Creations was relentlessly trolled by fanboys.

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A Twitter user went to the extent of drawing the attention of the Hyderabad police to the issue. He tagged the cops and asked them to arrest the producers of 'Radhe Shyam'. A common theme of the trolling is that the emotions of Prabhas' fans haven't been respected by the banner, which has been not forthcoming in giving updates about the movie from the start.

"They kept us waiting for months just for the first single. And even after all these months, they didn't release the song punctually," a fan lamented.

Many are wondering why things are the way they are at UV Creations.

Whatever it is, it's a relief that the Prabhas-Pooja Hegde movie is not postponed further from Sankranthi 2022 despite 'RRR'.