Vishwak Sen's 11th film starring Aishwarya Arjun as the heroine was launched today in the presence of Power Star Pawan Kalyan. The film is directed by Arjun Sarja.

The launch event was attended by veteran director K Raghavendra Rao, Prakash Raj and Manchu Vishnu. Besides, senior producer BVSN Prasad was also present.

Speaking on the occasion, Sen said that he was shocked when Arjun Sarja wanted to meet him. "He then offered me a story he had written. He has written a story on a big scale. I thank him for choosing me for this role. My mother is a big fan of Arjun sir's. His daughter Aishwarya is the female lead and her Telugu is very good. I never imagined that I would get to work with composer Ravi Basrur this fast," Sen added.

Arjun Sarja said, "In 1984, when Kodi Ramakrishna garu offered me 'Pallelo Gopaludu', I told him I know neither acting nor dialogue delivery. He instilled confidence in me and roped me in. The film was a big hit. I thank the Telugu audience for always accepting me. I am proud to be introducing my daughter in Telugu. This film is going to reach your expectations for sure. This is a feel-good movie. Vishwak is a wonderful hero. This is my 13th film as a director and 15th film as a producer. Star writer Sai Madhav Burra is penning the dialogue."

Aishwarya Arjun said, "I am happy to be foraying into Tollywood. My father directing this movie makes it special to me. A great team has fallen in place."

Sai Madhav Burra of 'RRR' fame said, "I am happy that Arjun is debuting as a director in Telugu. I like Vishwak. I am going to write the dialogue for this one."

Prakash Raj said, "I was surprised on seeing Pawan Kalyan garu here. He just told me that he likes Arjun a lot. Arjun has earned this respect. Vishwak is an energetic hero."