'Geetha Govindam' fame director Parasuram has today launched a song titled 'Toli Prema' (rendered by Dayal and written by Srimani) from the movie 'Anaganaga O Prema Kadha'. Produced by Thousand Lights Media Pvt Ltd, the rom-com is presented by K Sathish Kumar. It's directed by Pratap Tatamsetti.

Talking about the single, director Parasuram says, "I have a good association with KLN Raju garu as I worked on 'Amma Nanna Tamil Ammayi' as an assistant director. I am feeling great to launch a song from this film. I know Viraj Ashwin, the film's hero, personally. He is an educated and highly well-mannered man. The film's teaser is very promising. I wish the debut hero Viraj Ashwin and director Pratap all the best and wish them good success."

The song was shot in Visakhapatnam and Araku locations and has come out really well. Riddhi Kumar is the heroine. Anish Kuruvilla and others feature in the rom-com. Music is by KC Anjan. Edurolu Raju is the cinematographer. Editing is by Marthand K Venkatesh. Art direction is by Ramanjaneyulu. Aneesh is the dance master. Ramakrishna is the fight master.