When 'Inkem Inkem Inkem Kavale' was released weeks before the release of 'Geetha Govindam', it was an instant chartbuster. The song is fast catching up with the biggest musical hits on YouTube. The magic woven by music director Gopi Sundar and lyricist Sid Sriram made this possible.

Interestingly, the melody was not meant for the Vijay Deverakonda film. It was initially composed for 'Neevevaro', starring Aadi Pinisetty. This was when Gopi Sundar was its music director. After he walked out of the project, the song was no longer its property.

As destiny would have it, the 'Inkem Inkem' went to 'Geetha Govindam' and started scripting its high place in the history of Telugu cinema music. Had it been a part of 'Neevevaro', a thriller, it would definitely have not become such a big hit for sure.

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