#NBK108, in the deadly combination of God Of Masses Nata Simham Nandamuri Balakrishna, blockbuster director Anil Ravipudi, and successful producers Sahu Garapati and Harish Peddi of Shine Screens, gets a powerful title - Bhagavanth Kesari. It's the character name of Balakrishna in this first-of-its-kind actioner and the caption 'I Don't Care' indicate his unrestrained attitude.

The title logo is designed strikingly with the State Emblem of India (the Lion Capital of Ashoka) interleaved in it. Balakrishna sports a salt-and-pepper look and his dressing style is completely different. He wears a brown color Kurta and formal pants with a stole around his neck. We can observe a bracelet and a watch to his hands. Sitting on his knee, Balakrishna hits a deadly weapon on the ground to his aggression. The background and Balakrishna’s expression designate this picture is from a huge action sequence.

Anil Ravipudi is presenting Balakrishna in a never-seen-before get-up and character in the movie. Like the title, the poster too grabs our attention. The producers opt for vigorous promotions and they unveiled the title poster in a unique manner. 108 hoardings of title posters are installed in 108 locations. That's not all. There are other surprises in store for Balakrishna's birthday (June 10th). Kajal Aggarwal is the female lead in the movie and Sreeleela will be seen in a crucial role. Bollywood actor Arjun Rampal is making his Tollywood debut with the movie.

S Thaman composes tunes for #NBK108, while C Ram Prasad takes care of cinematography. Tammi Raju is the editor and Rajeevan is the production designer. V Venkat will choreograph the action part.

The shoot is presently underway in Hyderabad and Bhagavanth Kesari is scheduled for its theatrical release for Vijayadasami (Dussehra).