It has been wait and watch theory by Dr V Nagendra Prasad lyricist of over 2000 cinema songs to his credit besides acting, direction and screenplay writing in his career.

After a long gap of war between the lyricists, music directors on the one side and audio houses in Karnataka, the reply comes from Dr V Nagendra Prasad. He has evolved Music Bazaar` audio house. From Jindaa` Kannada cinema of producer Datta of Porki` Kannada film fame.

Kichcha Sudeep inaugurated the new Music Bazaar` audio house at Capitol Hotel. Kichcha Sudeep pointed that one should not form anything out of jealous or anger. The new formation should always happen with good attitudes. Yara Kapalakke Hodeyodu Beda, let us keep good intentions` stated Kichcha Sudeep.

However a few cases of drawing away from audio houses and managing audio business have developed in Kannada cinema. Youngster Charan Raj did it for GBSM`, he went for internet media for audio sales, famous music director Anoop Seelin started his own JP Music, Raghu Dixit from his Happy New Year` formed his own marketing strategy instead of burying his self respect for peanut amount. He had spent Rs.23 lakhs on Happy New Year` music composition. He has his own ways and means to recover investment.

In such a scenario Dr V Nagendra Prasad has set in Music Bazaar` that is full of transparency. All coming and going from film songs marketing is known to everyone. This audio house is for everyone. Money is secondary. Our duty is to make good songs and give lovely music. We would operate it in very transparent way. This is sure and we would show growth he pointed.

In support of Dr V Nagendra Prasad cause top music directors like Gurukiran, Anoop Seelin, Sridhar Sambram were on the stage when Kichcha Sudeep inaugurated Music Bazaar`, Kaviraj also wished good luck.