Multi-starrers are the way to go forward?
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Many producers, distributors, exhibitors from Telugu Film Industry are saying that economical filmmaking has to be employed reducing the wastage of time and resources like before. And many are not ready to just release their films on OTT platforms, just yet.
Now, what could be the perfect solution as Film Industry might have to look at a restart than just continuing on with itself. The solutions are not easy and typical as well. We need to look at all different aspects before we say this is the only way that we can go forward. Never can we only find one way too.
To make people forget about Covid-19 panic and look at continuing with their lives, may be they will need some more push going forward. Suresh Babu said that the Industry might look at two ways to operate. One, produce as many big films as they can and two, to create a huge alternative market spaces as well.
While asking technicians, actors and many others to reduce their paychecks, the Industry people are also unsure about which all films have the capacity to make audiences come to theatres, devoid of positive or negative word of mouth.
Well, star films have that capacity. They have the ability to bring in people to theatres and if you have two or three sharing the space like RRR, Aacharya - may be many will again decide to watch films at theatres more regularly. OTT platforms will try to boost their content reserves and producers who are adamant about theatrical release might go for nominal ones and try their luck for better deals at Satellite and Digital markets.
The problem will then shift to what content will these players buy and what will be the market space? Uncertainty has always been the case with films but this seems more prominent than ever.
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Devan Karthik
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