The 154th movie of Megastar Chiranjeevi is going to be helmed by Bobby and produced by Mythri Movie Makers. Its muhurtham event was held on Saturday in Hyderabad. Soon after the pooja ceremony, the makers unveiled a stylish poster titled 'Moolaviraat Darshanam'. It goes without saying that the vintage look of the 'Acharya' actor has wowed the fans.

The launch event was graced by veteran filmmaker K Raghavendra Rao, 'Tagore' and 'Khaidi No. 150' maker VV Vinayak, 'Liger' maker Puri Jagannadh, 'Acharya' helmer Koratala Siva, producer Charmme, director Harish Shankar, 'Tuck Jagadish' maker Shiva Nirvana, 'Uppena' fame Buchi Babu, writer BVS Ravi and Mega Brother Naga Babu, among others.

Chiranjeevi has brought on board many writers. Kona Venkat and K Chakravarthy Reddy have penned the screenplay, while Hari Mohana Krishna and Vineeth Potluri are also part of the writing department. Director Bobby himself has penned the story and dialogue.

Producers Naveen Yerneni and Y Ravi Shankar made the names of the technical team official on the occasion. The film is going to have music by Devi Sri Prasad, while Arthur A Wilson of 'Power' and 'Vinaya Vidheya Rama' fame is handling the camera.

With editing by Niranjan Devaramane, the film is going to have production design by the much-happening AS Prakash, while Sushmita Konidela is its costume designer.