About a month ago, we reported that Mahesh's new film '1-Nenokkadine' is about to create new benchmarks for the music rights what with all the labels trying hard to bag the rights for fancy prices. Well, the news is out that Lahari has bid the best for the audio rights and will release the sound tracks of the film throughout the world.

While the price of music rights is not known yet it’s sure to cross the highest for a Telugu film. Several factors including DSP-Mahesh combo, a first timer, the DSP-Sukumar combination being an sure fire winner etc have made the curiosity levels sky high. It’s also reported that the movie was bought by Eros International for a whopping 72 Crores for a global distribution.

So fans and folks, keep your curiosity growing, keep your hearts in your grips and wait for the music launch which was announced for 23rd December. Keep watching this space for more news