Kavya to endorse Kerala soaps
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As Young star Prithviraj has started endorsing Kalyan Silks, his heroine in many films Kavya Madhavan has agreed to become the brand ambassador of Kerala soaps. The state government supported establishment is currently facing great market competition from the corporate giants and its was perceived to be the high time such a celebrity star is brought in to get the market in favour of Kerala soaps. The ads featuring Kavya will soon appear on every media.
Meanwhile, Prithviraj's full length advertisements of Kalyan silks has started pouring in every media from last week. This is the first time he has agreed to become the brand ambassador of a firm.
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