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'Katti Batti': Goes the digital way

Tuesday, July 28, 2015 • Tamil Comments
#Imran Khan
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The film`s team has adopted a new technique for the film. While usually makers cut promos from the film itself, Nikhil Advani has especially shot with Imran and Kangana for a couple of promos.

Not just that, these promos have released exclusively on the digital platform. The promos were made keeping in mind the plot of the film and explaining the concept of 'Katti Batti'. Nikhil Advani says, "The digital space is consistently growing and so the idea of investing in shooting of the promos especially for this space was a fruitful one." He further added, "Majority of the people today consume information online."

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