The trailer of 'Hyper' was launched amid fanfare moments ago in Hyderabad today. The event was attended by the film's cast and crew, besides Nani and others.

Abburi Ravi said, "We worked so hard for the movie that we would discuss till mid-night, update one another on Whatsapp later, and start shooting again from morning. Santosh Srinivas hasn't left even a small loophole. 'Hyper' is a combination of strong content and good commercial values. Every son will like it. And every father would wish that he had a son like Ram's character in the movie."

Prabhas Sreenu said, "When Santosh Srinivas garu is around, nobody whiles away time in empty talk from morning till night. Every shot of the film befits the title 'Hyper'. Ram garu is the definition for 'Hyper'."

Srimani said, "It was for 'Aagadu' that I first wrote the lyrics for a 14 Reels movie. Ram garu and Gopi garu are producers whose ideas can kill the mental block. They involve themselves very much in the making. They share a lot of ideas. While composing 'Comeback', my mind didn't work for 2-3 days."

Ramajogayya Sastry said, "I can't imagine the title for anyone else but Ram garu. I took birth in his home banner with 'Yuvasena'. Writing for this movie, I was reminded of the super hit number 'Om Namasthey Bolo' I had written for Ram garu. 'Hyper' has so much emotional drive. I know the scenes and I can vouch for this movie. Ghibran is a new-generation music director who encourages local singers like Anurag, Sameera Bharadwaj, etc."

Murali Sharma said, "Nani and Ram are two of my favourite heroes. Ram's performance in this film is his career best."

Kishore Tirumala said, "I wish the entire cast and crew all the very best."

Hanu Raghavapudi said, "It will be a super hit for sure. The story is very honest and sincerity. Ram chitaggotesadu. He is extra-ordinary."

Sukumar said, "It's clear from watching the trailer that 'Hyper' will be a big hit. The producers are already confident. There is a storyteller in Ram Achanta garu. Gopi garu is producer material. And Anil Sunkara garu has director's temperament. That's why they are successful. People ask me to make a 'Jagadam'. Ram can learn anything in 5 mins. He is really hyper active. It has been nine years since 'Jagadam' was released. I see no change in Ram's glamour. Vasu's dialogues are such that one has to remember every line keenly."

Harish Shankar said, "I am giving away the patent rights for hyper energy that I hold to Ram. I have been wanting to work with 14 Reels' producers for many years now. They have to give me an opportunity. On a day, Vasu called me up and told me he had two stories. He was confused as to which one to do. When he narrated this story, I told him not to narrate the other only if he was ready to gift me the story of 'Hyper'. If these producers had been doing business in the US, they would have made more money. But they are passionate about movies. They always think about movies and are exposed to a wide range of cinema."

Nani said, "Prathi intlo okadu untadu.. In my family, it's my sister's son, Shourya. After 'Majnu', these are the producers who were the first ones to message me their congratulations. If 'KVPG' was the first take, 'Hyper' has to be the second and better take. Ram always give his heroines a run for money when it comes to looking awesome. When I watched 'Kandireega', I felt it should have been titled as 'Hyper'. Such are Ram's energy levels. 'Baby Doll' song has an addictive quality."

Ghibran said, "This album is quite special to me because I had had a good boy's image (image for giving soft tunes). When this film's announcement was made, Ram's fans among my social media followers warned me that I should give energetic tunes for Ram."

Raashi Khanna said, "Ghibran has given an excellent album. He has given amazing music like he did for 'Jil'. I became Ram's fan after working for 'Shivam'. He is an amazing co-star and a friend of mine. I really wish this film does very well for him, more than for me. 14 Reels is an amazing banner to work in. Vasu garu has given me an amazing character.

Santosh Srinivas said, "When I had to do a movie with 14 Reels, I was told that Ram would be the hero. We spent 3 months discussing various lines. But I myself was not satisfied. I finally made up my mind that I should tell a sincere story with all honesty. As far as 'Hyper' is concerned, it's the father's character who is the first hero. It's the story of a son who wins for his father. Without my team, I couldn't have completed the movie in 3 1/2 months. Gautham Raju garu, Sameer Reddy garu, Abburi Ravi garu, Avinash (Art Director) garu, Ghibran, Sathyaraj garu, Rao Ramesh garu, Murali Sharma garu, etc. They all made this possible."

Ram said, "Vasu is more hyper active than me. Even when he narrated the story of 'Kandireega', I knew he will become a big director. Today is the 5th anniversary of 'Dookudu'. It has been five years since the producers have arrived. Those who make films for money will stay here only till their money lasts. But those with passion will be here forever. Sathyaraj garu, Rao Ramesh garu and Murali Sharma garu are like three pillars of this movie. Raashi Khanna is fabulous. I always tell her that her fans are like sleeper cells, who will become active as and when she delivers a dekko."