The first song of 'Hyper' (rendered by Anudeep and Yazin, and written by Sri Mani) was released yesterday and the same, as per the makers, is getting a very good response. "The response to the number makes us be sure that the movie is going to be a musical hit. We are planning to release 'Hyper on Sept 30", Ram Achanta, Gopichand Achanta, and Anil Sunkara have said.

True to the power-packed title, they are going for the tagline - 'Prathi intlo okaduntadu', meaning that there is one 'hyper case' in every home. Santosh Srinivas has described the film as a hyper action entertainer that matches Ram's intense energy levels.

Raashi Khanna is playing the female lead. Sathya Raj is playing Ram's father. Rao Ramesh, Murali Sharma, Posani, Prabhas Sreenu, and others are part of the cast.

Cinematography is by Sameer Reddy. Art direction is by Avinash Kolla. Editing is by Gautham Raju. Dialogues are by Abburi Ravi.