After popular brands like 'Kuch Kuch Hota Hain', 'Chota Bheem', 'Beauty And The Beast', it's now the turn of 'Baahubali' to become ICICI's film-themed debit card. The magnum opus is in your minds, it's in your hearts, it's in your screen savers. And now it's going to be in your wallets as well.

Under the umbrella of 'Expressions Debit cards', the bank has come up with the offer. It's a case of brands themselves being eager to associate with the mother of all brands. "Love #Baahubali2? Choose your favourite #Baahubali design and personalise it on your ICICI Bank Expressions Debit card," the bank recently announced.

While customized cards are available even for those looking to have themselves featured on their debit cards, the 'Baahubali' theme comes when the fever is still high.