Pawan Kalyan has been on a roll as an actor. But nobody knew, until today, that he has decided to be on a film-producing spree. Pawan Kalyan Creative Works, the banner owned by the Jana Sena chief, is all set to co-produce 15 projects in the coming years in collaboration with People Media Factory LLP, which has been adept at bankrolling small and medium-range movies over the years.

It's learned that Pawan and People Media Factory have got along well because they both seek to encourage new-age story-tellers. Producer TG Vishwa Prasad, who has in the past associated himself with hits like 'Oh Baby', has been producing movies in a factory model. He is already producing ten movies either in association with other producers or on his own.

In association with Pawan, People Media Factory will produce six small-scale projects, six medium-scale projects, and three large-scale projects.

Fresh and original ideas will be provided with a sustainable ecosystem. More details about the projects are awaited.