'Joker' technique followed for a Hollywood film
- IndiaGlitz, [Sunday,September 04 2016]
The recently released Joker' directed by Raju Murugan and starring Guru Somasundaram and Ramya Pandian has enjoyed a good run at the box office. The producers Potential Studios came up with an innovative idea to charge only Rs. 10 (Ten only) to bring in more audiences to watch a good film.
Similarly for the first time Hollywood production house Lionsgate has tied up with the Atom App to re-release their summer teen movie Nerve' for a ticket price of 5 dollars. The film starring Emma Roberts and Dave Franco, is about a high school girl who while playing an online game of truth or dare, finds that her every move is controlled by a community called the “watchers.” The film which released on July 27th has grossed 37 million and it is going to be re-released for the lowered price through the mobile app in 600 theaters in the US.