More famous the actors in the film field, everything attached with them increases in value. And if it is the superstar then there is no mention. After the release of Shivaji-the Boss the distribution rights for Rajini's film have increased many fold.

The superstar of Kollywood is right now busy shooting 'Kucheludu' from Hyderabad. The film is being directed by P. Vasu and is being shot in two languages simultaneously. There is a lot of competition going on to purchase the distribution rights for this film.

We have sources suggesting that there will be an auction for this! There is also news making the rounds that Pyramid Saimira has purchased the rights for the Tamil and Telugu version for this film for Rs. 64 crores.

'Katha Parayumbol' is the original version which has inspired movie people throughout the country. Rajini will play himself in this film with Kavithalaya producing the film in tamil and Ashwini Dutt producing the film in Telugu. The same film is being filmed in Hindi with SRK playing the lead role and titled 'Billu Barber'.