Remember the first poster of 'Kaala' wherein Rajinikanth was seen sitting with a swag of his own? The still made Mahindra Group's Anand Mahindra gloat over the use of the Thar, his company's esteemed product, for a Rajini film. He urged the makers to let the Thar used in the film to be put up at the company's museum. And the producer did promise him to do the needful.

The news is that Dhanush has walked the talk. A happy Anand Mahindra today said, "Remember I wanted the Thar used for the poster shot of 'Kaala' for our museum? Well, Dhanush obliged and it’s safe at the Mahindra Research Valley in Chennai. I asked our folks to strike a Thalaivar pose and look what fun they had!(Bala, the guy in the lungi is now known as ‘KaalaBala’)."

The film, directed by Pa.Ranjith, has hit the screens today.

Remember I wanted the Thar used for the poster shot of #Kaala for our museum?Well @dhanushkraja obliged & it’s safe at #MahindraResearchValley in Chennai.I asked our folks to strike a Thalaivar pose & look what fun they had!(Bala,the guy in the lungi is now known as ‘KaalaBala’) pic.twitter.com/r3HzFv7DEJ

— anand mahindra (@anandmahindra) June 7, 2018