Deepika Padukone, who is known to make a statement with her style and elegance, largely appealed to Indian audience with her ethnic avatar in her last release 'Piku'. In fact, Padukone`s ethnic attire in the movie garnered so much eye balls that several apparel stores started introducing apparels a la Deepika`s Piku style to their collection.

On receiving tremendous requests for Deepika`s 'Piku' attire, Ethnic Apparel brands have been stocking their shops providing elaborate collections inspired by Deepika`s look in the film in order to please their customers.

Surprisingly Deepika`s look has been loved internationally too as Piku showcased packed theatres abroad. A huge number of apparel stores had women of all ages demanding Deepika`s 'Piku' style Kurta and loose pants.

'Piku' featured Deepika carrying a one off look consisting of Kurtas, Jeans, Loose pants, stole and Ethnic Bengali sarees. Her traditional modest attire has been regarded as stylish while delivering utmost comfort.