Damarukam, set to release on Oct 18, celebrated its Triple Platinum Disc yesterday. Speaking at the event, Nagarjuna said that the film was made like India's own Avatar by each technician.

"There are two stars for this movie - the producer and the music director. All the technicians worked day in, day out with the intention of making it like an Indian Avatar," he said.

"I like the films Mummy and Yugantaram. Damarukam's story is on the lines of these films. This one will stand out as a special film in my career. DSP is a good music director. You may hear one song in the morning, another during the day while you are angry, another at night," he said.

He praised Dr. Venkat (producer) for putting in lot of effort in bringing quality output. "They worked hard for the graphics part for 9 months."

Nag will be seen speaking the Godavari dialect. "The film reminded me of Hello Brother. Ravi Shankar's role is like that of SV Ranga Rao in Mayabazaar."

Saying that Charmme was his lucky mascot, he said that all the films done with her were hits.

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