The other day, a fund named Corona Crisis Charity (CCC) was set up by some stalwarts of the Telugu film industry for the "aid of the film workers, especially daily wage earners, who need the utmost support of the industry at this time." Crores of rupees have been pooled in so far.  

On Sunday night, a video song featuring Megastar Chiranjeevi, Akkineni Nagarjuna, Sai Dharam Tej, Varun Tej and music director Koti was released as an awareness initiative.  The star heroes are seen disseminating Corna-containment measures in the form of song-and-dance.  Composed and rendered by Koti, this was presumably shot with basic equipment in these times of lockdown.

"Here is a unique song video we recorded & shot while staying at home, to spread the #IndiaFightsCorona message.  #UnitedAgainstCorona," said the 'Acharya' actor, unveiling the video.  The legendary actor called upon everyone to share their creative videos.  "You too can shoot yourself singing the song on the phone at your homes & send the footage to us on creatives4ccc@gmail.com & we will edit & add you to the video," he said.